vista商业计划书

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March 2001

This sample business

plan has

been made available to users of Business Plan Pro™ ,

business planning software published by Palo Alto Software.

Names,

locations and numbers

may

have been changed, and substantial portions of text may have been omitted from the

original plan to preserve confidentiality and proprietary information.

You are welcome to

use this

plan as a starting point to create your own, but you do not have

permission to

reproduce, publish, distribute or even copy this

plan as it exists

here.

Requests for reprints, academic use, and other dissemination of this sample

plan should

emailed to the marketing department of Palo Alto Software at marketing@paloalto.com. For

product information visit our Website: www.paloalto.com or call:

1-800-229-7526.

Palo Alto Software, Inc., 1995-2002

Confidentiality Agreement

The undersigned reader acknowledges that the information

provided by

in this business

plan is confidential; therefore, reader agrees

not to disclose it without the express written

permission of .

It is acknowledged

by reader that information to be furnished in this

business plan

in all

respects confidential in nature, other than information which is in the public domain

through other means and that any disclosure or use of same

by reader,

may cause serious

harm or damage to

Upon request, this document is to

be immediately returned to .

Signature

Name (typed or printed)

Date

This

is a

business plan. It does

not imply an offering of securities.

Table of Contents

1.0 Executive Summary .............................................................................................

1.1 Proposal ....................................................................................................

1.2 Objectives ................................................................................................ 2

1.3 Mission

...................................................................................................... 2

1.4 Goals ........................................................................................................ 2

2.0 Business and Industry

Description .....................................................................

2.1 The Three

P's ..............................................................................................

3.0 Market Analysis Summary ...................................................................................

3.1 Industry

Participants .................................................................................. 5

3.2 The Investment Industry

............................................................................ 5

3.3 Target

Market Segment Strategy ................................................................. 5

4.0 Product Differentiation ....................................................................................... 6

5.0 Organization

......................................................................................................... 6

5.1 Portfolio

Management Team ........................................................................ 7

5.1.1 Positions Being

Hired ........................................................................ 8

5.2 Operations/Services to be Outsourced

........................................................... 8

6.0 Investment Philosophy .......................................................................................

6.1 Equity

Harvesting/Exit Strategy ...................................................................

6.2 Risks/Contingencies .................................................................................... 9

7.0 Strategy and Implementation Summary .............................................................

1 0

7.1 Sales Strategy .......................................................................................... 10

7.2 Database

....................................................................................................

7.3 Turnover .................................................................................................... 11

8.0 Financial Plan .....................................................................................................

1 2

8.1 Important Assumptions .............................................................................. 12

8.2 Break-even Analysis .................................................................................. 13

8.3 Projected

Profit and

Loss ............................................................................ 14

8.4 Projected Cash Flow .................................................................................. 14

8.5 Balance Sheet ............................................................................................

8.6 Business Ratios

..........................................................................................

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March2001ThissamplebusinessplanhasbeenmadeavailabletousersofBusinessPlanPro™,businessplanningsoftwarepublishedbyPaloAltoSoftware.Names,locationsandnumbersmayhavebeenchanged,andsubstantialportionsoftextmayhavebeenomittedfromtheoriginalplantopreserveconfidentialityandproprietaryinformation.Youarewelco...

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